While most data science programs focus their curricula on the areas of computer science and statistics, IPSDS takes it a step further. The program's curriculum adds to these key areas expertise in data collection and data quality. The international program is designed to educate data experts to draw insights from both designed data (collected via surveys) and organic data (aka “found data” or “big data”). Combining survey and big data is becoming a regular practice in leading organizations as well as research.
IPSDS' contribution to training leading data experts did not go unnoticed by Facebook. Each year Facebook acknowledges 40 top professors worldwide in disciplines that have particular relevance for Facebook. Frauke Kreuter - the project leader and faculty member - was awarded with the Facebook Faculty Research Award. As a company working with different data sources (last year Facebook surveyed 200 million people), Facebook recognizes the need of high-quality innovative approaches to train data experts.